Casablanca, Morocco, May 23, 2013—IFC,
a member of the World Bank Group, and the National Moroccan Cleaner Production
Center (CMPP) today signed an agreement that will help local companies
embrace environmentally-friendly business practices, part of a wider effort
to combat climate change and conserve energy.
The two organizations will join forces
to show firms how they can save water, reduce waste, limit greenhouse gas
emissions, and increase their energy efficiency. They will initially work
with fish canneries and manufacturers in a Casablanca industrial park.
The project is also designed to show other Moroccan businesses that cleaner
production practices can be good for their bottom line.
“We have been helping and encouraging
Moroccan companies to adopt cleaner production practices and use clean
technologies for more than 10 years,” said Hanan Hanzaz, Director of CMPP.
“This joint project will allow us to reach more clients, and help identify
sustainable solutions to energy problems.”
The project is part of IFC’s efforts
to encourage industry groups to adopt environmentally-friendly technologies
and production processes. IFC also supports policy changes that help firms
cut back on waste and improve their energy efficiency.
"The IFC has extensive experience
in energy efficiency,” said Joumana Cobein, IFC Principal Country Officer
in Morocco. "Through this partnership with CMPP we can support Moroccan
companies and help them identify and mitigate the financial risks associated
with climate change."
IFC has a long track record of supporting
business solutions to climate change. Today, it is a leading innovator
of clean energy products around the world, helping private sector clients
to identify and respond to the financial risks of climate change.
IFC, a member of the World Bank Group
is the largest global development institution focused exclusively on the
private sector. We help developing countries achieve sustainable growth
by financing investment, mobilizing capital in international financial
markets, and providing advisory services to businesses and governments.
In FY12, our investments reached an all-time high of more than $20 billion,
leveraging the power of the private sector to create jobs, spark innovation,
and tackle the world’s most pressing development challenges. For more
information, visit www.ifc.org.
About the National Moroccan Cleaner
The National Moroccan Cleaner Production
Center (Centre Marocain de Production Propre, or CMPP) is a non-profit
association created under a public-private partnership between the Ministry
of Commerce, Industry and New Technologies, the Department of Environment,
and the General Confederation of Moroccan Enterprises. CMPP is the national
reference center for cleaner production and a member of the global network
for Resource Efficiency and Cleaner Production fostered by the United Nations
Industrial Development Organization and the United Nations Environment
Program. For more information, please visit www.cmpp.ma